Thunderbird / The Garvin School of Global Management Online

Executive Certificate in International Management
Due to globalization, markets are more complex and the workers and business partners with whom you interact, are more diverse. As a business professional, you're challenged to play a more dynamic role in your company's success than ever before. The Executive Certificate in International Management is designed to help you master the complexities of managing business issues across cultural and political boundaries in order to improve productivity and enhance your organization's global competitiveness.
The Executive Certificate in International Management is comprised of three 8-week online courses:
- Global Management
- Global Leadership
- Global Strategy
Executive Certificate in International Marketing
The Executive Certificate in International Marketing provides a comprehensive understanding of the art and science of marketing.
Participants gain a world view of the development, implementation and management of an organization's global marketing strategy.
This program is open to professionals committed improving their global marketing tools and skills.
Participants can expect to:
- Understand the role and function of the marketing manager and the decision-making processes in today's rapidly changing global market
- Learn to develop and implement an effective global marketing strategy
- Create and manage a brand strategy in the global arena
- Develop practical marketing tools to help position their organization for global success.
The Executive Certificate in International Marketing is comprised of three 8-week online courses:
- Global Marketing Strategy
- Global Marketing Management
- Global Brand Management
Doing Business In China - Certificate
The Doing Business in China certificate program is designed to help professionals master the complexities of doing business in the cultural and political environment of China in order to become more productive managers and enhance their organization's global competitiveness. This program is open to anyone interested in understanding the Chinese market and how it affects his or her business.
Participants can expect to:
- Discover individual cultural preferences and how they differ from their Chinese counterparts
- Explore China's political economy
- Develop management strategies specific to Chinese negotiation
- Understand the Chinese consumer
- Apply personalized tools for doing business in China to their individual business style
- Understand the historical, social and economic forces that affect decision making in the Chinese business environment
The Executive Certificate in International Marketing is comprised of three 8-week online courses:
- Global Marketing Strategy
- Global Marketing Management
- Global Brand Management
Thunderbird is accredited by the Association to Advance Collegiate Schools of Business (AACSB International), the European Quality Improvement Systems (EQUIS) and the North Central Association of Colleges and Schools (NCA).
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